Reach the Most
Sought-After Gaming
Community

Don't stay out of the game! Reach gamers
during playtime and between game sessions,
when they're most engaged

Reach the most sought-after gaming community
Reach the most sought-after gaming community

Reach the hardest-to-reach audience during playtime

Reach the hardest-to-reach audience during playtime
  • 18-34

    GEN Z & MILLENNIAL
    AUDIENCES

  • 65+

    HOURS PLAYED
    PER month

  • 100M

    MONTHLY
    ACTIVE GAMERS

  • 6.5B

    MONTHLY
    GAME SESSIONS

Tap into unique audiences, unreachable on other gaming properties

Tap into unique audiences,
unreachable on other gaming properties:

  • 75%

    not found on

    not found on twitch
  • 89%

    not found on

    not found on ign
  • 80%

    not found on

    not found on fandom
  • 96%

    not found on

    not found on polygon
*Source: comScore 2023

Unique targeting opportunities, including:

  • GEO
  • PC / Hardware
  • Internet Provider
  • Games Played
  • Game Events
Our community

Our community
is open to advertising

Overwolf supports in-game creators with advertising revenue. Gamers using Overwolf's gaming desktop apps recognize that brands that advertise on Overwolf boost the community, and over 70% of users view them positively.

  • more likely to be brand enthusiasts

    2x

    more likely
    to be brand
    enthusiasts

  • more likely to be brand due to digital ads

    1.6x

    more likely
    to recognize brands
    due to digital ads

  • more likely to purchase products seen in ads

    1.3x

    more likely
    to purchase products
    seen in ads

Overwolf Ads - How Gamers Use Overwolf

Overwolf’s audience is…

  • more likely to buy sneakers

    2x

    more likely
    to buy sneakers

  • more likely to consume energy drinks

    2.7x

    more likely
    to consume
    energy drinks

  • more likely to buy hair care products

    1.8x

    more likely
    to buy hair care
    products

  • more likely to buy game peripherals and hardware

    4.5x

    more likely
    to buy game
    peripherals
    and hardware

  • more likely to splurge on skincare/grooming

    1.7x

    more likely
    to splurge on
    skincare/grooming

  • more likely to buy wellness products

    2x

    more likely
    to buy wellness
    products

  • more likely to buy tech gadgets

    3.5x

    more likely
    to buy tech
    gadgets

  • more likely to pay for subscription services

    2.8x

    more likely
    to pay for
    subscription
    services

*Source: GWI

Join the game!

How will our audience
react to your brand?